Elmer's Big Parade Blackpool


Preparing for a stampede of Elmers in Blackpool

Created by David McKee in 1989, Elmer remains one of the most iconic, beloved, and widely read children’s book series of all time. Now, Andersen Press and Wild in Art have joined forces with UK charities, including Brian House Children’s Hospice, to organise public art trails featuring specially designed sculptures of Elmer. We’re proud to say that Glasdon have joined the herd!

The giant sculptures, crafted by both renowned and up-and-coming artists from the region, reflect the cultural abundance and creative aptitude within every corner of the UK. Accompanying these larger pieces will be a herd of smaller Elmers, each decorated by local school children and youth organisations.

And the Herd is Arriving in Blackpool...

From Saturday 13th April until Sunday 9th June 2024, in support of Brian House Children’s Hospice, Blackpool will be fortunate enough to enjoy a visit from Elmer, where 31 unique sculptures and 37 young Elmers will adorn the Fylde coast. The sculptures will be placed around key landmarks, streets and open spaces in Blackpool; creating an art trail through the town that will be enjoyed by visitors and locals for eight weeks in the spring.

Using a brand-new Elmer trail mobile app, all trail participants will be able to track themselves along the trail, record each Elmer they find, and receive rewards along the way! We’re really excited to announce that our beautifully designed Glasdon Elmer will also be featured in the trail for all to see!

Brian House Children’s Hospice

Brian House Children's Hospice, located in Blackpool, Fylde and Wyre, provides expert support and assistance to children, babies, and teenagers living with life-threatening conditions. It is the only specialist children's hospice on the Fylde coast, offering respite care for local families.

Thanks to The DJ Sidebottom / Glasdon Charitable Programme, we are proud to support Elmer's Big Parade Blackpool and raise awareness of the fabulous care Brian House Children’s Hospice offers. We look forward to seeing the Glasdon name upon an Elmer sculpture as part of this truly unique event.

For further details on Elmer's Big Art Parades, please Click Here. To find out more about the Blackpool parade, visit www.elmerblackpool.co.uk

The DJ Sidebottom/Glasdon Charitable Programme provides support for charities and community projects with donations, grants and fundraising initiatives. All activities are funded by Glasdon Group Limited, with the full support of our Founder and Chairman, Donald J Sidebottom MBE, FCIHT and the Board of Directors. Applications for grants and support can be made on our grant application page.


Glasdon Elmer's Parade
Monday, February 5, 2024

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